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Sunday, December 19, 2010

Prime Example of Customer-Created Content

With the changing digital landscape one of the main trends that has been observed is the evolution of customer-created content. Consumers are now empowered to do pretty much whatever they want to express themselves, support or slant the brands they care about. Here is an example of a person that combined his passion for gaming and Lego and created this impressive piece of stop-motion animation.

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